PAC Instruments
Rebranding a technology instrument powerhouse
Hambleton Steel design and build large scale steel buildings for prestigious clients across the UK. They tasked Fathom with building a new brand look to reflect their cutting edge technology and innovative designs.
We delivered a strong, distinctive look – rolled out across a bespoke website, collateral, campaign materials, signage and displays.
Project deliverables:
Branding Workshops Collateral Launch & website Photography
We created an interlocking icon as part of the new Hambleton Steel identity and combined it with strong colours to create a unique, modern look. A comprehensive set of brand guidelines ensure that this consistant style runs through all materials and cross all platforms.
A new website was vital to showcase the innovative, engineered buildings Hambleton Steel produce for their clients. They cover a broad range of business sectors and have an extensive portfolio of work, so a website that is clean and easy to navigate was a must.
The team at Fathom have been great, they really got to know our business and helped us bring our website and corporate image up to date with a fresh vibrant look.
Matt Gibson, Managing Director
In order to illustrate the precision engineering and design expertise that Hambleton Steel offer – we carried out photoshoots at both their headquarters and production facility.
This exciting, polished photography enabled us to bring their brand story to life in an engaging and comprehensive way.
Sara and the team planned and executed everything at a pace that met our needs and were very professional. Couldn’t have asked for more, thank you!
Matt Gibson, Managing Director
The brand assets we created mean that Hambleton Steel have a strong identity which translates across all campaigns and media. From updating their office environment to recruiting apprentices and helping attract the next generation of engineers and designers – this joined-up branding positions them as a leader in their industry.