The Silver Crane Co
Showcasing a global design icon
Having put the perfect ingredients together to solve the problem of long waits at the bar, Tail Feather came to us for a new name, identity and packaging. Lots of brainstorming, moodboards and sketching later we defined a brand identity starting with ‘Tail Feather’ which could then roll out to the product packaging.
Project deliverables:
Branding Packaging Website
You got us straight away; our product, our vision, our point of difference. Your team at Fathom delivers creatively, strategically and brilliantly.
Working alongside Tail Feather, we took the selected bottle and created a unique illustration to grab the eye. We ensured that the identity was present and featured across the labelling, using bright colours as part of the brand palette.